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교수소개

교수소개 - 스포츠과학과

  • 조교수 스포츠경제학
  • 편현웅 홈페이지 바로가기

관심분야

Sport Economics 
Sport Analytics

학력

  • (B.S.S) 2007 서울대학교 체육교육과
  • (M.S.S) 2009 서울대학교 체육교육과
  • (M.A.) 2014 M.A. in Economics, University of Alberta, Canada
  • (Ph.D.) 2018 Ph.D. in Economics, West Virginia University, USA

약력/경력

  • (현) 성균관대학교 스포츠과학대학 조교수
  • (현) Research Affiliates, National Center for Spectator Sports Safety and Security (NCS4)
  • (전) Postdoctoral Research Fellow, Dept. of Sport Management & Economics, Ruhr University Bochum, Germany

학술지 논문

  • (2024)  Determinants of Online Live Esports Viewership With Advanced Data: The Case of League of Legends Champions Korea.  COMMUNICATION & SPORT. 
  • (2024)  Live Game Attendance and the Desire for (Un)Certain Game Outcomes in Football: Evidence From the German 2. Bundesliga..  INTERNATIONAL JOURNAL OF SPORT FINANCE.  19,  2
  • (2024)  관중 수를 통한 프로 야구팀의 마케팅 성과 분석: 확률변경모형을 중심으로.  한국스포츠산업경영학회지.  29,  2
  • (2024)  Competing With Artificial Intelligence Or Other Fans: Effects of Making Predictions About Game Outcome on Fans’ Perceived Curiosity and Evaluations of Game Consumption.  INTERNATIONAL JOURNAL OF HUMAN-COMPUTER INTERACTION. 
  • (2023)  K리그에서 기대치 기반 선호와 손실 회피 : 유튜브 하이라이트 댓글을 활용한 텍스트 분석.  체육과학연구.  34,  4
  • (2023)  프로야구선수의 외모 프리미엄 효과: 연봉과 인기도를 중심으로.  한국스포츠산업경영학회지.  28,  5
  • (2023)  Missed a live match? Determinants of League of Legends Champions Korea highlights viewership.  FRONTIERS IN PSYCHOLOGY.  14, 
  • (2023)  올림픽 유산(Legacy)에 대한 개최지 주민의 인식: 2018평창동계올림픽을 중심으로.  한국융합과학회지.  12,  7
  • (2023)  Disaggregated Attendance Demand: Comparing Daily Ticket Purchasers and Season Ticket Holders in K-League 1.  JOURNAL OF SPORTS ECONOMICS.  24,  6
  • (2023)  Professional Sports Events and Public Spending: Evidence from Municipal Police Budgets.  JOURNAL OF SPORTS ECONOMICS.  24,  1
  • (2022)  Assessing Expected Long-term Benefits for the Olympic Games: Delphi-AHP Approach from Korean Olympic Experts.  SAGE OPEN.  12,  4
  • (2022)  약팀의 승리법: 한국배구 V-리그에서 Upset Win 결정요인 분석.  한국체육측정평가학회지.  24,  3
  • (2022)  Effects of the Olympic Announcement and the Actual Event on Property Values: The Case of the 2018 PyeongChang Winter Olympic Games.  SUSTAINABILITY.  14,  14
  • (2021)  올림픽 유산(Legacy) 항목 체계화 연구: 올림픽의 장기적 효과를 중심으로.  한국융합과학회지.  10,  5
  • (2020)  Positive Externalities from Professional Football Clubs in the Metropolitan Rhine-Ruhr, Germany: Trickle-Down Effects Associated with Promotion and Relegation.  SUSTAINABILITY.  12,  20
  • (2020)  Perception of aging in the relation between sport activity and self-rated health in middle and older age - A longitudinal analysis.  SSM - Population Health.  11,  100610
  • (2020)  Which Professional Sport Team Has the Best Marketing Performance in Driving Attendance? The Stochastic Frontier Approach.  INTERNATIONAL JOURNAL OF SPORT FINANCE.  15,  2
  • (2019)  Exploring causal relationship between Major League Baseball games and crime: a synthetic control analysis.  EMPIRICAL ECONOMICS.  57,  1
  • (2019)  Does the presence of professional football cause crime in a city? Evidence from Pontiac, Michigan.  APPLIED ECONOMICS.  51,  36
  • (2018)  Professional Sports and Traffic Congestion: Evidence from US Cities..  JOURNAL OF REGIONAL SCIENCE.  58,  5

수상/공훈

  • Best Young Researcher Paper Award, 8th European Sport Economics Association Conference (2016)

학술회의논문

  • (2024)  Beauty Premium or Penalty? Fans’ Discrimination in the Korean Women’s Volleyball League.  2024 Asian Association for Sport Management Conference.  대한민국
  • (2024)  Does Loss Aversion Depend on Fan Loyalty? A Comparison between K-League and National Team Fans by Analyzing YouTube Comments.  2024 Asian Association for Sport Management Conference.  대한민국
  • (2024)  Highlight Prediction of Esports Videos Using Multimodal Transformer Models.  International Workshop onAdvanced Image Technology (IWAIT) 2024.  말레이시아
  • (2023)  The Effects of Small Sports Event on Small Local Economies: The Case of Gimcheon Korea Expressway Corporation High Pass Volleyball Team.  2023 WEAI.  미국
  • (2023)  Are Fans Loss Averse? Text Analysis of Football Highlight Comments.  2023 WEAI.  미국
  • (2023)  Game-DayTraffic: the case of the Yankee Stadium in Bronx.  2023 WEAI.  미국
  • (2023)  Artificial Intelligence or Human Video Editors: Effects of EditorType and Involvement on Viewers’ Evaluations of Sports Highlight Videos.  NASSM 2023.  미국
  • (2023)  Determinants of Esports Highlight Viewership: The Case of League of Legends Champions Korea.  56th Hawaii International Conference on System Sciences.  미국
  • (2022)  How to Win for a Weak Team: Determinants of Upset Win in the Korean Volleyball League.  The 34th International Sport Science Congress, in Commemoration for the 1988 Seoul Olympic Games.  대한민국
  • (2022)  The Impact of Sports Events on Local Traffic: Evidence from the New York City Taxi Data.  The 34th International Sport Science Congress, in Commemoration for the 1988 Seoul Olympic Games.  대한민국
  • (2022)  Demand of Stadium and Media Sport Fan: Daily Ticket Purchaser, Season Ticket Holder, and TV/Online Audience.  37th Annual NASSM Conference.  미국
  • (2020)  Positive Externalities from Professional Football Club in Germany: Trickle-down Effects Associated with Promotion and Relegation..  The 28th European Sport Management Virtual Conference.  EU연합